word for word * concept to content...
the source for a complete visual and text package
websites
brochures, postcards
newsletters
press releases, eblasts
product or service profiles
I take concepts and turn them into meaningful content that is a unique reflection of my client’s identity and achieves specific sales and information goals. But content or information also needs a graphic context.
Working with clients who were either creating marketing materials for the first time or needed to update and refresh current ones, it became apparent that no matter how expertly written, if the information was not contained in a visually appealing and inviting package, the information did not get the attention it deserved.
I develop web sites and other marketing materials that represent my client in graphically unique ways. By expressing the client’s identity and delivering their message in the context of pleasing visual cues and images, my clients gain better visibility – which translates to bigger and better business opportunities.
I base the entire design ethic on beauty and its ability to capture an audience. What is beauty? It’s symmetry. When text and graphics are in perfect balance, clients get the desired response. Who can argue with that?
All language types are welcome – and it’s a pleasure to work with them all: business/commercial, sciences, medical, academic, information technology, arts, architecture, fashion and entertainment.
